Read PRISM and the Response of IT Giants on pages 379 – 381 of the textbook. After reading the case, write a 2-page analysis answering the following questions:
- What measures should IT companies take to protect their customer’s privacy?
- Some people have claimed that consumers have more to worry about from hackers and identity thieves than from government snoops focused on terrorist suspects. Do you agree? Why or why not?
- Some hackers who are skilled in unauthorized computer access have found that it makes more sense to be paid for their computer skills than to continue to operate outside the law. Do you think that companies should hire these ethical hackers to protect their IT infrastructure? Why or why not?
- Companies are also amassing personal data from their customers for behavioral targeting. Discuss the pros and cons of behavioral targeting.
Make sure that your answer is well supported using material from the book or any additional sources. The font should be 12-point Times New Roman or 11-point Calibri. The margins should be 1 inch all around. The line spacing should be at 1 or 1.15, with no spacing between paragraphs.
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